Solution is an English word that means a solution, solution, or answer for a customer. In the
IT
industry, a product or service that can solve a customer’s problem or satisfy a customer’s request is called a solution.
Customers are looking for optimal products and services that can solve their problems in a variety of situations. Therefore, proposing a means to solve a problem or solving a problem itself is sometimes called a solution.
Part of the solution is for government offices and companies to introduce IT systems and information systems. However, these are narrow definitions, and in the IT industry, the above-mentioned solutions are often referred to as solutions.
Businesses that sell or develop information systems are called “system providers.” They are also sometimes called system integrators, solution vendors, and solution providers.
In some cases, solutions are also referred to as “consulting.” There are two types of consulting: those that are provided for specific businesses such as products and services, and those that are provided for the entire company.
However, while consulting is a term used for individuals, solutions is not used for individuals. It is important to understand that “solution” is a word used only by a company, service, or business unit.
What is solution sales?
Solution sales has been attracting attention in recent years as a word that uses the word solution. Solution sales is a proposal-based sales method. However, the content of traditional proposal-based sales and solution sales are slightly different.
In the past, proposal-based sales were generally conducted in response to obvious issues that companies were seeking. For example, if a company had a request to improve the CPA of listing advertisements, they may have simply made a proposal to improve the CPA.
On the other hand, in the case of solution sales, we naturally respond to requests to improve
the CPA
of listing advertisements, but we also go a step further and make proposals to solve potential issues. Specifically, the general purpose of improving CPA is to improve profit margins, reduce advertising costs, and build a stable customer base. Therefore, solution sales proposes measures to improve the overall profit margin of web-related businesses, as well as proposals such as reducing advertising costs and building
owned media
.
From a company perspective, it would be greatly appreciated if your sales team not only focused on solving immediate problems, but also focused on the future of the business as a whole. That’s why solution sales have received increasing attention in recent years.
What is a solution architect?
I would like to introduce another word using solution. A solution architect is a position in the IT industry that deals with solutions. It is mainly used in business-side development.
Specifically, I will act as a liaison between company personnel and the development team. Therefore, the image is similar to that of a project manager.
Solution architect is one of the jobs that programmers aspire to. This position is characterized by requiring not only development skills but also consulting and presentation skills.