Tag: Buyers Journey
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BtoB content marketing trends! What are buyer personas and buyer journeys?
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Content marketing has become one of the most important initiatives in modern BtoB marketing. For companies to succeed in the market, B2B content marketing must evolve. This time, we will explain buyer personas and buyer journeys, which are attracting attention as trends in BtoB content marketing. Related materials Current status of BtoB content marketing Before…
