Tag: Communication
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![How to improve public speaking, a skill required in business settings [Former NHK announcer Kazuya Matsumoto]](data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%201200%20627'%3E%3C/svg%3E)
How to improve public speaking, a skill required in business settings [Former NHK announcer Kazuya Matsumoto]
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For many business people, including marketers, giving speeches in public, such as at conferences and meetings with business partners, is a daily occurrence. In such public situations, it is important to hone your “public speaking” skills in order to accurately convey information to your audience. This time, we will be featuring Kazuya Matsumoto, a former…
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![[Part 1] Thinking about “branding = how to communicate your brand” – The first step in “communicating” is to interpret the situation in your own way](data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%201920%201080'%3E%3C/svg%3E)
[Part 1] Thinking about “branding = how to communicate your brand” – The first step in “communicating” is to interpret the situation in your own way
When working on marketing and branding , many people have concerns about “how to communicate” such as “I can’t convey the appeal of my company’s products well” or “I don’t know how to convey a message that will touch the heart of the other person.” Sho. In fact, the way you convey information can make…
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To have mutual feelings with customers and subordinates – What is the "law of tickle" that motivates others and leads to success?
In order to communicate smoothly and build relationships of trust with people in business settings, it is essential to understand the core of human relationships. “Sales results are not improving as expected” “Management of subordinates is not working properly”. What lies behind these worries may lie in the complexity of human relationships. This time, Hiroko…
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![[Part 2] Thinking about “Branding = How to communicate your brand” – Converting “what you want to convey” into “what you want to convey”](data:image/svg+xml,%3Csvg%20xmlns='http://www.w3.org/2000/svg'%20viewBox='0%200%201400%20934'%3E%3C/svg%3E)
[Part 2] Thinking about “Branding = How to communicate your brand” – Converting “what you want to convey” into “what you want to convey”
In this article, we have invited Mitsuhiro Matsunaga, an editor whose latest book “How to Communicate” has become a hot topic, to talk about key points on how to convey information that will reach the audience and tips for branding. Continuing from the first part, the second part will introduce the meaning of a brand…
![How to improve public speaking, a skill required in business settings [Former NHK announcer Kazuya Matsumoto]](https://i0.wp.com/www.1training.org/wp-content/uploads/2019/01/featured-How-to-improve-your-Public-Speaking-Skills.jpg?resize=1200,627&ssl=1)
![[Part 1] Thinking about “branding = how to communicate your brand” – The first step in “communicating” is to interpret the situation in your own way](https://i0.wp.com/i.pinimg.com/originals/64/84/d2/6484d22a0db341db1843a4ca1cfd71b3.png?resize=1920,1080&ssl=1)
![[Part 2] Thinking about “Branding = How to communicate your brand” – Converting “what you want to convey” into “what you want to convey”](https://i3.wp.com/www.matrixgroup.com.hk/wp-content/uploads/2018/03/Branding-strategy.jpg?resize=1400,934&ssl=1)