Tag: Customer List
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Interview with Mr. Sugiyama of ailead, a leading sales enablement tool company, about the sales challenges of Japanese companies and how to solve them
Since the coronavirus pandemic, people’s lifestyles have changed, and their work styles have also changed dramatically. We are facing a major paradigm shift on a global scale, with sales methods and values that were commonplace no longer applicable today. Meanwhile, “Sales Enablement” has been attracting attention recently. This time, we will introduce Daiki Sugiyama, CEO…
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What is lead nurturing? Explaining the meaning, method, and four processes
Lead nurturing is the process of guiding potential customers to buy your product or service. We will introduce the necessity, benefits, process, and specific methods. In this article, we will mainly explain lead nurturing in BtoB. What is lead nurturing? Lead nurturing is a marketing activity that connects prospective customers to orders and business negotiations.…
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What is lead nurturing? Explaining the meaning, method, and four processes
Lead nurturing is the process of guiding potential customers to buy your product or service. We will introduce the necessity, benefits, process, and specific methods. In this article, we will mainly explain lead nurturing in BtoB. What is lead nurturing? Lead nurturing is a marketing activity that connects prospective customers to orders and business negotiations.…
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A thorough comparison of 15 recommended email distribution systems! Explaining how to choose from features and prices!
An email distribution system is useful when you want to send a large amount of email quickly or want to increase the effectiveness of your email newsletter. If you are thinking of introducing an email distribution system from now on, you will probably research which of the many types of email distribution systems is most…
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What is inside sales? Easy-to-understand explanation of the differences and benefits from field sales
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As the digitalization of companies accelerates, the method of inside sales , in which sales activities are conducted non-face-to-face, is becoming mainstream. In this article, we will explain the benefits of inside sales, the reasons why it is introduced, how to do it, and points to remember when implementing it. What is inside sales? Inside…
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Importance of house list and how to manage and utilize it
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Business cards acquired through events, website marketing activities, or sales activities are important assets for your company. A house list is a list of business cards that are specifically selected as potential customers for your products and services. A house list is an important customer list that is essential for a company’s marketing and sales…
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What is inside sales? Easy-to-understand explanation of the differences and benefits from field sales
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by
As the digitalization of companies accelerates, the method of inside sales , in which sales activities are conducted non-face-to-face, is becoming mainstream. In this article, we will explain the benefits of inside sales, the reasons why it is introduced, how to do it, and points to remember when implementing it. What is inside sales? Inside…
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What is customer segmentation? Explanation of overview, classification examples, and practical methods!
The results of marketing depend on which customers you approach. Customer segmentation is especially important when selecting targets. This time, we will explain customer segmentation along with classification examples and practical methods. What is customer segmentation? Why is it necessary? Customer segmentation refers to the activity of dividing the target market of a company’s products…
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What is Marketing DX? Introducing key points and six examples for success
Marketing DX is the use of data and digital technology to update the marketing process. By promoting marketing DX, you will be able to respond to changes in the business environment and contribute to strengthening your competitiveness. This time, in addition to the benefits and specific methods of promoting marketing DX, we will also introduce…
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What is inside sales? Easy-to-understand explanation of the differences and benefits from field sales
—
by
As the digitalization of companies accelerates, the method of inside sales , in which sales activities are conducted non-face-to-face, is becoming mainstream. In this article, we will explain the benefits of inside sales, the reasons why it is introduced, how to do it, and points to remember when implementing it. What is inside sales? Inside…
