Tag: Sns
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What is the difference between Gen Z and Millennials? Marketing to a second generation that does not respond to traditional methods
For corporate marketing, a deep understanding of Generation Z and Millennials is an issue that must be addressed immediately. The characteristics and purchasing behavior of each customer are attracting attention from many companies, and are becoming important “customer information” for future business growth. We will analyze the characteristics and generational differences of Generation Z and…
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Solve Instagram problems! How to prevent login failure, account deletion, and hijacking
Instagram is a platform where many users around the world share photos and videos. It is widely used as a communication app between friends like Twitter and Facebook, and as a business place to send out Instagram advertisements, but what exactly is Instagram? There seem to be many people who want to know in detail…
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What is the difference between social media and SNS? Also explains SNS marketing and SNS advertising
In recent years, with the development of a stable internet environment and the explosive spread of smartphones, the opportunities for consumers to interact with SNS have increased, and the use of SNS has become commonplace. SNS exists naturally in our lives and is growing day by day, but there are still many people who use…
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What are the benefits of using SNS for customer service? Explaining precautions and operational steps
With the spread of smartphones, social media has become increasingly popular and has become a part of daily life. Social media is a service that connects senders and recipients, bringing them closer together and is expected to spread information, but in recent years, an increasing number of companies have taken advantage of this power and…
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What are the points to avoid getting flamed on X (Twitter)? Important best practices for corporate accounts
With the spread of the Internet, the number of users using social media and SNS has increased, and many companies are now taking advantage of their dissemination and appeal. It is a “marketing strategy” that proactively approaches users who are potential customers of the company through social media accounts such as X (Twitter). While the…
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Emerging SNS “Clubhouse” Trend in awareness and intention to use among people in their 20s – Survey on SNS (2021) (Cross Marketing Survey)
Cross Marketing Co., Ltd. announced the results of the “SNS Survey (2021)” on February 10, 2021. The survey period is February 5, 2021. We received responses from 1,100 men and women between the ages of 20 and 69. This survey revealed the awareness and usage status of each SNS, including the emerging SNS Clubhouse. Reference…
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A thorough explanation of how to use hashtags correctly! Convenient ways to attach it that you should know!
Nowadays, not only individuals but also many companies use SNS for marketing. Hashtag selection is extremely important when conducting SNS marketing. This is because the effectiveness of your SNS posts will vary greatly depending on the selection and usage of hashtags. In this article, we will explain how to use hashtags correctly, how to use…
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A thorough explanation of how to achieve results with SNS marketing for BtoB
The use of SNS has increased with the spread of smartphones, and this has been accelerated by people staying at home during the coronavirus pandemic. The age groups and characteristics of users differ depending on the SNS, but it is a medium that allows you to approach users directly. I have the impression that SNS…
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What is a note? We also explain the business partnership with "BASE" and introduction examples of companies such as "Lancers"
In January 2021, BASE Inc. (hereinafter referred to as BASE), which operates an online shop service, and note Inc. (hereinafter referred to as note), which is attracting attention for its blogging service, announced a business partnership. BASE, which is used by many companies because “anyone can create an EC shop”, and note, which has over…
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Big difference in Instagram usage between men and women aged 15 to 24 – Quantitative survey on young people conducted in summer 2020 (according to Quarktokyo)
Quarktokyo Co., Ltd. announced the results of the “Summer 2020 Quantitative Survey on Young People” on October 27, 2020. The survey period is summer 2020. The survey was conducted on 800 men and women between the ages of 15 and 24. This survey revealed the actual state of SNS usage among young people. Reference article:…
