Tag: Web Advertising
-
What is AdWords (currently Google Ads)? Explaining everything from basic knowledge to how to get started!
Google AdWords (currently Google Ads) is an essential service for advertising strategies on the web. If you use Google AdWords well, you can increase your rate and improve your company’s business performance even with a small budget. Therefore, many people would like to use Google Adwords to advertise. However, even though you are thinking about…
-
What challenges and trends do Japanese internet advertising experts predict for 2021? (Survey by Integral Ad Science)
What kind of year will 2021 be for Japan’s internet advertising industry? Integral Ad Science has compiled and announced the results of an attitude survey of 175 people involved in Internet advertising in Japan in “Industry Pulse 2021 Japanese Edition.” It included information on industry issues and trends for 2021 predicted by Japanese internet advertising…
-
What is overlay advertising? We also explain the advantages and disadvantages and precautions when using it!
If you’re not familiar with Internet advertising , you may have no idea what overlay advertising looks like. However, in order to achieve results with Internet advertising, it is necessary to effectively utilize overlay advertising. This article provides an overview of overlay ads and the advantages and disadvantages of using them. We will also explain…
-
What kind of people use YouTube, when and where? Introducing Google's research report
Due to the refraining from going out due to the spread of the new coronavirus infection, more users are enjoying online drinking parties, live streaming, and window shopping on e-commerce sites, and people’s living environments have changed compared to before the coronavirus pandemic. In response to these changes, marketing is also increasingly shifting to digital…
-
Explaining how to block ads! Introducing recommended apps for PC and smartphones
—
by
Many people have probably experienced the stress of seeing a lot of unnecessary advertisements while browsing a website. There may also be times when you accidentally click on an ad that you don’t need, and it takes a lot of time to find what you want to look up. Therefore, in this article, we will…
-
Appeal to potential customers – Tips for using Google mobile ads
Advertisements that are optimized for mobile devices such as mobile phones and smartphones are called “mobile ads.” The demand for mobile advertising has increased as the use of smartphones has expanded, making the use of mobile advertising an essential part of marketing strategy. Another major advantage of smartphones is that they can be used anytime…
-
Why choose influencer marketing? Comparison and explanation of web advertising costs
” Influencer marketing ” uses celebrities and celebrities to advertise a company’s services and products. In recent years, there has been an increase in activities by ordinary people with many followers on SNS and blogs to introduce companies’ services and products and increase their popularity. How much does influencer marketing, which is said to have…
-
60% of companies reported a decrease in Internet advertising spending compared to the previous year. Transportation and leisure are significantly affected by refraining from going out (Cyber Communications survey)
Cyber Communications Co., Ltd. announced on August 6, 2020 the results of a survey regarding trends in the “Internet advertising market” during the new coronavirus pandemic. The survey period is from July 6th to July 17th, 2020. We received responses from 540 people involved in the Internet advertising market. This revealed the impact of the…
-
Explaining how to use Figma! Explaining web design tools for beginners
—
by
Various tools are used for UI design, including homepages , but one that has been attracting attention in recent years is a tool called “Figma.” By using Figma, anyone can easily create UI designs on a browser for free. This time, I will explain how to use Figma. It’s a tool that even beginners can…
-
What is Yahoo! Advertising that supports the modern web advertising market?
In recent years, with the steady development of the Internet environment and the rapid spread of smartphones, the development of various Web-based businesses and services has exploded. Among these, the web advertising market continues to attract attention year by year, and it is no exaggeration to say that the web market is made up of…
